AI video tools are moving fast, making it hard to keep up even when AI is already part of the daily workflow. This guide lists seven AI video tools worth having on the radar, practical options that save hours and drive better business results.
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Below is an AI-assisted summary of the key points and ideas covered in the video. For more detail, make sure to check out the full video above!
1. Descript: record, edit, and “edit from text” fast
Descript handles a large chunk of the video production workflow in one place. That makes edits faster and project handoffs simpler.
Key ways Descript speeds things up:
- Record directly into Descript so there’s no messing around with SD cards; files upload automatically to Descript’s servers.
- Auto-transcription kicks in as soon as recording stops or when video files get imported.
- Edit video by editing the transcript (text-based editing), which can be faster than traditional editors like DaVinci Resolve or Adobe Premiere Pro.
- Improve audio so it sounds more like it was recorded in a studio.
- Remove video backgrounds easily.
- Generate great-looking on-screen captions.
The big game-changer: Descript’s Underlord AI assistant
- Underlord can follow a defined, step-by-step prompt for how edits should be done, then do the heavy lifting.
- With a solid prompt and some iteration, editing can reach around 90-95% hands-free.
Going further with the Descript API
- Early API access allows Descript’s editing capabilities to be controlled from external tools like Cloud Code.
- That turns Descript into something that plugs into broader systems, processes, and custom AI workflows.
Bonus: using Descript to review finished edits
- Re-import a finished video and run an AI review to flag issues.
- The review can identify typos and accidentally shown confidential info such as phone numbers.
2. Video Stats: track what converts (not just what gets views)
YouTube analytics show platform metrics like views and watch time, but they don’t answer the business question: which videos drive opt-ins, leads, and sales? Video Stats focuses on business impact by tracking performance on a per-video basis.
What it tracks per video:
- Link clicks
- Email opt-ins
- Leads
- Sales
Why that matters:
- Videos that get views aren’t always the ones that convert.
- A top-viewed OBS Studio tutorial might not make the top 10 for email opt-ins, even when opt-ins are the primary North Star metric for building an email list.
How AI fits into Video Stats:
- Take a screenshot of top converters and drop it into an AI planner like Claude or Gemini to ask better questions about what to make next.
- Access Video Stats through its MCP to give an AI direct access to underlying performance data and research preferences.
Use cases for sponsors and brands:
- Identify which videos generate real clicks.
- Generate reports that show partners what’s actually happening, not just view counts.
3. Opus Clip: the strongest “find viral moments” repurposing tool
Opus Clip excels at turning long-form content into short-form clips. It’s particularly good at finding moments that perform well as shorts.
How it works:
- Upload a long-form video.
- The AI analyzes it and pulls out clips it predicts will perform well as short-form.
Why it earns the top spot:
- Many tools promise viral clips, but Opus Clip consistently finds better moments.
- Even if the final clip isn’t exported from Opus Clip, it’s a useful second opinion for pinpointing sections worth turning into shorts.
Additional capabilities:
- Stitch different parts together to form tighter short-form edits.
- Pull in relevant B-roll to make short edits feel more complete and engaging.
Note: Descript offers similar functionality, but Opus Clip is best-in-class when the priority is a dedicated repurposing workflow.
4. ElevenLabs: best-in-class AI voice (plus a lot more now)
ElevenLabs leads for natural-sounding voice generation across a wide range of voices. Voice cloning also performs at a very high level.
Standout capabilities:
- Natural voice generation that can be hard to distinguish from real audio in podcast or radio-style contexts.
- Voice cloning that replicates a real voice well.
Practical use case:
- If a line gets flubbed, type the corrected line and generate audio in the same voice so it blends with the surrounding sentence.
Expanding beyond voice:
- AI sound effect generation
- Full music generation
- Tools to generate AI video, B-roll, and clips
This bundling trend appears in other platforms too, like Envato and Artlist, which are increasingly packaging multiple AI capabilities together.
5. Suno: AI music generation that’s genuinely impressive
Suno generates music from text prompts, often delivering high-quality results that save time compared with searching libraries.
How to prompt effectively:
- Describe the mood.
- Set the tempo.
- Choose a genre.
- Call out instruments.
- Enable or disable vocals, including singing or rapping.
- Generate different versions quickly.
Why it’s a workflow win:
- Instead of spending hours searching stock music libraries, a custom track can be generated fast from a simple prompt.
- It’s useful for experimenting and generating novelty tracks like custom holiday songs.
6. Remotion: create animated titles/graphics fast (and it’s free)
Remotion makes it easy to generate animated graphics and titles using an AI-driven local tool. That removes the need for template marketplaces or complex After Effects projects.
Why it replaces a messy old workflow:
- No need to buy templates from VideoHive or hunt through Envato-style libraries.
- No need to customize in an editor or Adobe After Effects.
- No need to render, export, and import graphics back into the editing project.
A clever workflow using subtitles (SRT):
- Create a clean base edit, removing bad takes and mistakes.
- Export the SRT/captions file.
- Feed the SRT into Remotion and prompt it to suggest and generate graphics based on what’s said and when it’s said.
- Refine with simple prompts like making titles bigger, centering text, or creating a quick subscribe animation.
Remotion runs locally:
- It’s installed on the computer and is free aside from small AI token costs.
7. AI video generation: the best models right now (and how to access them)
AI video generation is improving quickly in realism, quality, and speed. It’s becoming practical for generating specific B-roll and supporting storytelling.
Top standout models mentioned:
- Seedance (version 2.0): a top performer, though harder to find due to legal issues involving Disney.
- Kling: consistently wins tests and appears across popular tools.
- Veo: steady performance and improving quickly.
Where AI video generation fits best:
- Generating specific B-roll that would be hard or slow to shoot.
- Building characters or scenes to support storytelling.
How to access these models:
- Go directly to a model’s website, create an account, and pay as needed.
- Use bundled platforms like ElevenLabs, Envato, or Artlist that combine multiple AI capabilities and sometimes offer easier workflows.
- Many options include trials, making it easy to test before committing.
Make it a win for the workflow (and the business)
Pick one tool that solves an obvious pain today, whether that’s editing speed, better repurposing, cleaner audio, custom music, or faster graphics. Build a simple system around that tool so results stay consistent; done is better than perfect. Keep AI video generation on the radar as the gap between real and AI content keeps shrinking.